The Second CRM offers comfortable possibilities to maintain the valuable customer relationships after a business transaction has been made, by offering support functions.
Why should you use the support functions?
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Above all, the support functions help you to collect and sort customer requests, inquiries, disturbances, problems etc. related to the sold goods or services.
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The support functions keep CRM users and customers informed on the status reached in respect to the response to customers messages.
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Support staff gets a very effective tool to keep track of customer complaints or requirements related to customers or products or both.
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Sales staff and management can get a quick overview of support activities related to customers or products or both.
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CRM user or customer get a convenient access to frequently ask questions (FAQ). That can help you company to keep the service requests low and to maintain standard procedures in responding to customers requests.
The CRM's capabilities of providing FAQ as well as Service Contracts and Service Request are extended by the Customer Portal functions as explained here at this Customer Portal manual.
